INSTALLATION & ACTIVATION
SINGAPORE TOURISM BOARD
An installation that brings Singapore’s people and their passions to life through virtual reality, allowing viewers to savour the flavours of Singapore. Stand in four famous kitchens and experience the craft of cooking, each featuring a different restaurant and cuisine offered in Singapore – Peach Blossoms (Chinese), Mamanda (Malay), Muthu’s Curry (Indian) and Xiao Ya Tou (Mod-Sing). An interactive showcase allows viewers to feel and smell the spices and ingredients used in preparing the dishes featured in these “Passion Kitchens”.
24-HOUR LIVE EVENT
In October of 2012, a world first took place. A 24-hour symphonic concert was held at Melbourne's Hamer Hall. It was conceived to draw attention to the round-the-clock work that unpaid carers carry out, often right under our noses, within our society. The event was filmed with 16 cameras, incoporating documentary films featuring carers who spoke about their lives, all live-streamed on Youtube. Due to its scale and sheer ambition, this 24-hour concert became known as ... The Impossible Orchestra.
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'CITY OF POSSIBILITIES'
SINGAPORE TOURISM BOARD
STB's 'City of Possibilities' installation brings iconic Singapore sites to life through an immersive and engaging experience for people to learn about the city.
A collaboration with fellow AIRBAG director Steven Nicholson, who conceived and designed a stylised physical model of the city features eight well-known landmarks, allowing the user to navigate a virtual tour comprising interactive VR and video content.
A'HIGH FIVE FOR
INTERACTIVE LIVE EVENT
Would you high five a complete stranger for your community?
Over 3 days in November of 2019, AIRBAG partnered with NRMA to create over 17,0000 connections in the community of Blacktown. NRMA donated $5 for every high five and raised $100,000 for Blacktown’s local charities and organisations.
'UNLOCK THE CITY'
LIVE ACTIVATION EVENT
Over three consecutive weekends in April of 2016, a live activation event was held that saw two teams - each in a Chevrolet Trax vehicle - tackle endurance and strategy competitions in the bustling city of Jakarta, Indonesia. Each team was captained by a well-known Indonesian comedian, with a new team- member each week chosen through a competition leading up to the event. The activiation was filmed using 18 remote cameras and two studio cameras, live-switched in a custom built studio and streamed live as three 2-hour webisodes on Youtube.
STAGED EVENTS >>
ACTIVATION & TVCs FOR
SPECSAVERS, DR OETKER & WORKSAFE